MaBelle Bray, founder and designer of DivideNPac, in her studio.

Meet MaBelle Bray, Founder

The designer who got tired of digging through bags.

Born out of a full schedule and a kid with strong opinions about her snacks.

DivideNPac started in the middle of real life — racing between dance class, karate, theater, and music rehearsals, sometimes all before dinner. Founder MaBelle Bray was never home for long, always moving from one thing to the next, and always with a different bag for every moment.

Her daughter hated when her food touched. MaBelle hated digging through ten totes trying to find snacks, her wallet, or the lip gloss she swore she'd packed.

One night she thought: one bag should do all of this. Organized. Practical. And still something you want to carry.

That thought became DivideNPac.

The solution: structured, patented, built to actually work.

DivideNPac is a line of compartmentalized organizer bags backed by 12+ patents. Each bag has separated compartments that keep everything where it belongs — no more hunting, no more everything-touching-everything.

Our FDA food-grade organizers keep snacks and meals in their own space (tested to US FDA 21 CFR 175.300). Our stadium bags are TSA Friendly and designed to meet most stadium and venue clear-bag policies, with a patented 3-compartment design that speeds up security lines because guards can see everything at once.

It's organization that was missing. Now it exists.

Two brands, one approach to how you carry what matters.

DivideNPac is part of the by Myriad family — a portfolio of bags built around the same idea: compartments that do the thinking so you don't have to.

Our sister brand, Vitale by Myriad, brings the same patented compartment technology to convertible clutches and crossbody bags. Most pieces are crafted in Tessuto™ Vegan Leather, our proprietary material; select styles, like the Eros, are made in neoprene and nylon. Same structured organization. Different setting — dinner out, the office, a weekend away.

DivideNPac is built for how you move. Vitale is designed for how you live.

Explore Vitale by Myriad at vitalebymyriad.com.

Built for the way real days actually go.

Stadium, airport, school pickup, camping trip, or the kind of day where all of the above happen in sequence — DivideNPac is designed for the pace of real life. TPU that's durable, water-resistant, and wipe-clean. Reinforced stitching and zippers. Compartments that hold their shape so your stuff stays where you put it.

One less thing to worry about.

Giving Back

I created these brands to make everyday life a little easier — and if I'm honest, a little more manageable. Living with ADHD means my mind is always running in multiple directions at once, so I built products that bring order to the chaos. As these brands grow, so will our commitment to giving back to the people, animals, and causes that have touched my heart.

Dementia & Caregiver Support

Inspired by my family's journey, we're committed to supporting those living with dementia and the caregivers who stand beside them.

Horses & Animal Rescue

Supporting equine rescues, senior horse sanctuaries, and animal welfare organizations has always been close to my heart.

Women's Empowerment

Helping women rebuild, grow, and create new opportunities for themselves and their families.

Ocean & Environmental Conservation

Protecting our oceans, wildlife, and beautiful places for future generations.

Every purchase helps us move one step closer to making a difference. Thank you for being part of that journey.